Shel77 takes the protection of every user's personal data seriously. This Privacy Policy clearly explains how your information is collected, used, stored, and protected when you use our platform.
Six core principles that form the foundation of shel77's Privacy Policy — ensuring your data remains safe and in your control at all times
All data transmitted between your device and shel77's servers is encrypted using 256-bit SSL — the highest industry security standard, protecting your personal and financial information at all times.
Shel77 has never sold, rented or shared users' personal data with any third party for marketing or commercial purposes, and will not do so without the user's explicit consent.
Shel77 only collects data that is strictly necessary to operate the service — nothing more. This "data minimisation" principle ensures your privacy is not compromised by unnecessary data collection.
We are clear about what data is collected, why it is collected, and how long it is kept. There are no hidden practices at shel77 — users have the right to know everything about their data.
Shel77 users have the right to access, correct, transfer, or request deletion of their personal data at any time. Contact our team and we will respond within 14 business days.
Shel77's Privacy Policy is framed in accordance with Malaysia's Personal Data Protection Act 2010 (PDPA). We are committed to complying with all applicable data protection legislation in Malaysia.
This Privacy Policy describes how shel77 manages personal data when you use our online betting platform at shel77.com. shel77 operates as an online betting platform serving Malaysian users, and we recognise the importance of privacy in today's digital age.
By registering an account or using any shel77 service, you agree to the collection and use of information as described in this Privacy Policy. Please read this document carefully. If you do not agree, please discontinue use of the shel77 platform.
Important Note: This Privacy Policy is governed by Malaysia's Personal Data Protection Act 2010 (PDPA). We are fully committed to complying with all applicable data protection laws in force in Malaysia.
Shel77 ("we", "platform", "Company") is the personal data controller for information collected through the shel77.com platform. This Privacy Policy applies to all shel77 platform users, including website visitors, registered members and any individual who interacts with our services.
This Policy covers all channels of interaction with shel77, including the shel77.com website, mobile app (if available), email communications, live chat, WhatsApp, and any other customer support channels. shel77 takes full responsibility for the protection of personal data collected within this platform.
We respect the privacy of every user and ensure that your personal data is handled with the highest level of security and confidentiality, in line with industry best practices and applicable Malaysian law.
Shel77 collects the following categories of personal data in the course of providing our services to users in Malaysia:
| Data Category | Example Information | Requirement |
|---|---|---|
| Identity Data | Full name, date of birth, IC number, gender | Mandatory |
| Contact Data | Email address, phone number, residential address | Mandatory |
| Financial Data | Payment method (Touch 'n Go, DuitNow, GrabPay, FPX), transaction history | Mandatory |
| Account Data | Username, password (encrypted), login history | Mandatory |
| Activity Data | Betting history, games played, account balance | Mandatory |
| Technical Data | IP address, browser type, device, operating system, session cookies | Automatic |
| Communication Data | Live chat logs, emails, complaints, user feedback | Where applicable |
shel77 does not collect sensitive data such as medical information, religious beliefs or political affiliations. Financial data such as credit card numbers is not stored on shel77's servers — it is processed directly by licensed payment providers.
Shel77 collects users' personal data through the following methods:
Shel77 uses collected personal data solely for legitimate purposes necessary to the operation of the platform. The following are the specific purposes for which user data is used:
shel77 will not use your personal data for any purpose other than those stated above without first obtaining your consent.
Shel77 does not sell or rent users' personal data to any third party. However, in certain circumstances, shel77 may need to share limited information with the following parties:
Shel77 implements comprehensive technical and organisational security measures to protect users' personal data from unauthorised access, loss, misuse or accidental disclosure.
While shel77 takes all reasonable steps to protect your data, no security system is 100% foolproof. Users are advised to use strong passwords and never share their shel77 account login details with anyone.
Shel77 retains users' personal data only for as long as necessary to fulfil the purposes stated in this Privacy Policy or as required by Malaysian law.
| Data Type | Retention Period |
|---|---|
| Active account data | For the duration of active account + 7 years after closure |
| Financial transaction records | 7 years (Malaysia tax & financial legal compliance) |
| KYC documents / identity verification | 5 years after account closure |
| Customer support communication log | 3 years from the date of last interaction |
| Technical data & server logs | Rolling 12 months |
| Marketing data (with consent) | Until the user withdraws consent |
Once the retention period expires, personal data will be securely deleted or anonymised in accordance with shel77's internal procedures. Anonymised data can no longer be linked to any specific individual and may be retained for analytics purposes.
As a shel77 user residing in Malaysia, you have the following rights under Malaysia's Personal Data Protection Act 2010 (PDPA) regarding your personal data:
You have the right to request a copy of the personal data shel77 holds about you at any time.
If your data is inaccurate or out of date, you have the right to request an immediate correction.
In certain circumstances, you may request the deletion of your personal data from shel77's systems.
You may object to the processing of your data for direct marketing purposes at any time.
You have the right to receive your personal data in a machine-readable format for portability purposes.
You may request that shel77 restrict the processing of your data under certain circumstances.
To exercise any of the rights above, please contact us by email at support@shel77.com and state your request clearly. shel77 will respond within 14 working days from the date the request is received.
Shel77 uses cookies and similar tracking technologies to enhance the user experience on our platform. Cookies are small text files stored on your device when you visit shel77.com.
You can manage or disable cookies through your web browser settings. Please note that disabling certain cookies may affect the full functionality of the shel77 platform.
The shel77 platform is strictly prohibited for individuals under the age of 18. shel77 does not intentionally collect or store any personal data from minors.
Should shel77 discover that personal data of an individual under the age of 18 has been collected, we will take immediate steps to delete that information and close the associated account. Parents or guardians who suspect their child has registered an account with shel77 are urged to contact us immediately at support@shel77.com.
The shel77 platform may from time to time contain links to third-party websites or services. These links are provided for user convenience only. shel77 has no control over the content, privacy policies or security practices of those third-party websites.
Shel77 is not responsible for the privacy policies or content of any third-party websites you visit via links from the shel77 platform. We encourage you to read the Privacy Policy of every website you visit.
Shel77 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our operational practices, applicable legal requirements, or improvements to industry data protection standards.
Any amendments made will be published on this page with the latest update date. For significant changes, shel77 will notify users via their registered email or in-platform notification at least 7 days before the changes take effect.
Continued use of the shel77 platform after any changes take effect will be considered acceptance of the revised Privacy Policy. It is the user's responsibility to review this page periodically for the latest information.
If you have any questions, concerns, or complaints regarding this Privacy Policy or the way shel77 handles your personal data, please contact us through the following channels:
The shel77 team is committed to taking all privacy-related inquiries seriously and will respond within 14 working days from the date your request is received. All privacy-related communications are handled with strict confidentiality and professionalism.
By using the shel77 platform, you confirm that you have read and understood this Privacy Policy and agree to how shel77 collects and uses your personal data as described herein.
Your personal data is protected by the latest encryption technology and a transparent privacy policy. Join thousands of Malaysian players who trust shel77 as their online betting platform of choice.
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